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AI - July 31, 2025

Navigating AI’s Multidimensional Value: Edosa Odaro Guides Leaders Towards Sustainable, Ethical AI Success

Navigating AI’s Multidimensional Value: Edosa Odaro Guides Leaders Towards Sustainable, Ethical AI Success

In the rapidly advancing global landscape of Artificial Intelligence (AI), enterprise leaders are faced with the challenge of optimizing, keeping pace with, and regulating this burgeoning technology. While the initial adoption of AI tools for business purposes was met with enthusiasm, the repercussions of hasty implementation are now presenting complexities for those striving to stay ahead.

In this context, leaders grapple with the seemingly insurmountable task of harnessing AI in a manner that is safe, ethical, and sustainable—benefitting both employees and customers. Enter Global AI Value advisors like Edosa Odaro, whose expertise is sought after by numerous leading organizations worldwide. In an effort to guide leaders towards long-term AI success, AI Magazine posed several questions to Mr. Odaro.

First and foremost, it is essential for leaders to shift their focus from asking “What can AI do?” to demanding “What should AI do?” The industry’s obsession with technical achievement has overshadowed the importance of establishing purpose. After working with over 35 leading organizations globally, Mr. Odaro emphasizes that the most perilous AI is not that which fails but rather the one that excels at optimizing misaligned objectives.

We prioritize model accuracy while trust in human interactions erodes. We laud computational advancements as communities become increasingly divided. True AI leadership lies in recognizing that value encompasses multiple dimensions—customer value and societal value are interconnected imperatives rather than competing priorities.

The most transformative AI implementations generate value for customers while strengthening the communities in which those customers reside. By aligning AI’s capabilities with ethical, sustainable, and purpose-driven objectives, leaders can navigate the complexities of this new technological era and position themselves at the forefront of AI success.